This article describes common differences between Banner Searcher and Google AdWords technologies:
1. Google Adwords is Pay Per Click advertisement technology, so you pay each time when users click on your ad link. In some cases it's good, but when you choose right keyword for you, you suddenly discover that you are only one of buyers of keyword and in order to get click to your link you should pay up to 90$ per click (for some keywords). With BannerSearcher technology you only pay for owing keyword for full year and you, and only you will be shown as a result of search for your keyword.
1. Google Adwords is Pay Per Click advertisement technology, so you pay each time when users click on your ad link. In some cases it's good, but when you choose right keyword for you, you suddenly discover that you are only one of buyers of keyword and in order to get click to your link you should pay up to 90$ per click (for some keywords). With BannerSearcher technology you only pay for owing keyword for full year and you, and only you will be shown as a result of search for your keyword.