After Google launched their algorithm updates, Panda and Penguin, Search engine optimization as we knew it before changed completely. Webmasters were complaining that their websites lost ranking, were de-indexed as well as sandboxed. But you don't have to worry about that any longer, we'll clarify the latest SEO news you need to know in this new era.
Latest SEO news revealed
The first update was Google Panda, released in February, 2011. Google panda is in charge of detecting poorly written content material, spun articles, keyword stuffed content, etc. Prior to Panda, webmasters generally utilized 1 article and even 40 differents versions of the exact same article for their hyperlinks developing campaign, this method doesn't work anymore. The algorithm following this update is so potent that it could recognize your article's subject by sorting out every possible keyword, phrase you utilized inside your post. Google is intelligent, if you have crappy content material, they will notice, sooner or later they will.
This update is not that bad, actually the solution is quite simple: employ a good writer, write the content your self, and write for people and not for the search engines like google.
And now we introduce to you, the accurate nightmare of all webmasters, Google Penguin update. This is the genuine deal, the update that ended thousands of web sites and punished millions. This poor boy is watching the techniques you use for building links to your web site. No much more Black Hat Seo, which implies that these "10,000 links each day campaigns" are out of the game for great. Using Black Hat techniques is totally forbidden now, all those automatic tools we used to use are now practically useless, you will find individuals who still use it but now it must be nearly manual so there's no risk. Even Gray Hat techniques are dead. In this latest SEO news, what Google is trying to attain with this update is the fact that Google wants to show top quality, relevant content to its customers so why would he rank your Overly-optimized, full of irrelevant content web site?
It's all about White Hat methods now, and it should have been that way since the very starting. Most of the so called "SEO experts" had been actually scammers and what happened to them now? They're out of the company. Before it was extremely profitable to make a item (generally ebooks), produce a web site or landing web page and then run the HEAVIEST black hat campaign ever and rank it in a matter of months. All they cared was concerning the simple cash, not really caring about how visitors benefited from it. Latest SEO news inside a nutshell (tips included)
Create a top quality item or service about some thing you are passionate about. We want effective company that keeps the cash flowing for many years. If your product is great enough, you'll get money, don't rush it. Create a well-designed web site to market your product/service. Tip: include a blog inside your site. Google loves new content, and also the best method to add every day or weekly content material is through a weblog in your web site. Promote your web site the proper way, White Hat methods only. Quit attempting to take shortcuts simply because within the lengthy run, they do much more harm than good..
That is it. Now you realize exactly what to avoid and what to do. You may also Google "Latest SEO news" for much more tips and good practices you are able to apply for your web site.
Latest SEO news revealed
The first update was Google Panda, released in February, 2011. Google panda is in charge of detecting poorly written content material, spun articles, keyword stuffed content, etc. Prior to Panda, webmasters generally utilized 1 article and even 40 differents versions of the exact same article for their hyperlinks developing campaign, this method doesn't work anymore. The algorithm following this update is so potent that it could recognize your article's subject by sorting out every possible keyword, phrase you utilized inside your post. Google is intelligent, if you have crappy content material, they will notice, sooner or later they will.
This update is not that bad, actually the solution is quite simple: employ a good writer, write the content your self, and write for people and not for the search engines like google.
And now we introduce to you, the accurate nightmare of all webmasters, Google Penguin update. This is the genuine deal, the update that ended thousands of web sites and punished millions. This poor boy is watching the techniques you use for building links to your web site. No much more Black Hat Seo, which implies that these "10,000 links each day campaigns" are out of the game for great. Using Black Hat techniques is totally forbidden now, all those automatic tools we used to use are now practically useless, you will find individuals who still use it but now it must be nearly manual so there's no risk. Even Gray Hat techniques are dead. In this latest SEO news, what Google is trying to attain with this update is the fact that Google wants to show top quality, relevant content to its customers so why would he rank your Overly-optimized, full of irrelevant content web site?
It's all about White Hat methods now, and it should have been that way since the very starting. Most of the so called "SEO experts" had been actually scammers and what happened to them now? They're out of the company. Before it was extremely profitable to make a item (generally ebooks), produce a web site or landing web page and then run the HEAVIEST black hat campaign ever and rank it in a matter of months. All they cared was concerning the simple cash, not really caring about how visitors benefited from it. Latest SEO news inside a nutshell (tips included)
Create a top quality item or service about some thing you are passionate about. We want effective company that keeps the cash flowing for many years. If your product is great enough, you'll get money, don't rush it. Create a well-designed web site to market your product/service. Tip: include a blog inside your site. Google loves new content, and also the best method to add every day or weekly content material is through a weblog in your web site. Promote your web site the proper way, White Hat methods only. Quit attempting to take shortcuts simply because within the lengthy run, they do much more harm than good..
That is it. Now you realize exactly what to avoid and what to do. You may also Google "Latest SEO news" for much more tips and good practices you are able to apply for your web site.
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