Follow These Key Steps When You Sell Electronic Cigarette Online

By Bob Hurley


Finding untapped markets and then selling appropriate inventory to those markets are a sure fire way to earn a profit with a web-based store. Unfortunately finding said markets can take months and eat up a lot of time. Luckily we've done most of the research and compiled a list of great places to start.

If any of your customers have shopped on your site during the month of December, make sure you show your gratitude to them by emailing them a thank you note. You can also give them a gift as a token of appreciation. If your customers receive acknowledgement, they will be happy to shop with you during the next holiday season.

Make sure your website represents who you are and what you're trying to convey. Make sure it stays up to date and advertises any new promotions you are trying to implement. A first impression is usually a lasting one.

It is always wise, to know the number of players, before jumping into any game. While you can make a survey to find out the demand for your electronic cigarette in the market, you can also use the tool that Google uses for keyword to find about your place in the proposed competition and if that part of the market is, already overflowing or more demand still exists.

Customers prefer websites that are easy to navigate. You must avoid using excessive flash applications in your site, as this will increase the loading time of the website. As most customers use mobiles, this kind of delay in loading annoys them. The customer will have a unique shopping experience, if you provide an easy to use shopping cart.

You must include some form of search engine optimization on your website. This is because if popular sites such as Google and Bing cannot find your site then they wont be able to recommend traffic towards it and people wont buy from you.

Integration of social networking is another option leading towards online sales. You can market your electronic cigarette and services on your Twitter and Facebook page. Apart from that, you can link the pages in your communication with the potential customers.

Viral marketing is an excellent way to get your brand into the hands of new customers. One such way is by making videos which describe your new electronic cigarette and promotes your business. Once these videos have gone viral potential customers can share them with their network and your views will grow exponentially.

When designing a website keep in mind the ease in changing the design. You want to be able to go in and make changes and tweaks yourself without having to consult the website developer. The only time you should have to consult the developer is when a major issue arises.




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