What is article marketing? Briefly it's an incredibly effective way of broadening your reach for your target audience and establishing credibility. Effective article marketing also drives site visitors back to your web site.
What exactly is Article Marketing? How does it Work?
When content is written to become distributed to article directories, the advantage is the fact that you're allowed to leave at the very least one backlink to your personal site. Very good high quality article directories also attract thousands of visitors every single day trying to find particular data and answers to their concerns.
After you write a great top quality article you can submit it to different article directory web sites on the internet free. Simply select the topic category it best matches and submit it. Easy stuff. You are also allowed to add an author's resource box at the bottom of each and every article and this really is where you would want to encourage the reader to click to visit to your web site to discover far more or perhaps make a purchase.
A superb well-known article directory can be a good source of leads and sales for you as well as your business. It could also be a great source of additional info you might need to have even though researching a new project or perhaps you are trying to find further free content to republish on your own sites. In the event you do republish content from an additional author you must keep the author resource box intact and there is certainly the potential for being slapped for having a duplicate content penalty which we'll talk far more about in a minute.
By supplying useful info to others in your niche or field you can establish an incredibly great reputation inside some of the top article marketing directories and people will naturally want to go to your site and learn far more about you as well as your business.
What is Article Marketing? An SEO Ranking Machine
The key to getting your net pages and posts to rank on the search engines will be to get other internet sites to link back to your pages. Exactly, the same SEO advantage exists in the "what is article marketing" equation. Ensure to optimize your article to rank on search engines by putting your primary key phrases in the title and all through the physical copy. Write for the reader but hold the search engines in mind also.
Each directory will specify how many words minimum it needs, 500 to 700 words is optimum along with the article ought to be structured to be simply readable. Incorporate bullet points and subheadings wherever possible, and keep paragraphs short.
Remember article marketing is about supplying help and information to your target audience. In the event you make your article a sales pitch it will be a big turn off. You could even be asked to resubmit it with out any references to your products.
EzineArticles.com is by far essentially the most well known article marketing directory although there are a minimum of 50 others well respected directories. If you're unsure about a directory's recognition, it is possible to check their Alexa ranking and Google page rank.
What's Article Marketing - Avoiding Duplicate Content Penalties
By now you must understand that search engines are seeking original content so if you are going to submit your article to dozens of directories then you must make certain that you have specifically the identical link pointing back to the original article.
I'm not a fan of automatic submission, you are able to get a lot better outcomes by taking the time to manually submit articles to just a number of the leading directories.
Some automated submission applications also provide to spin articles so they are "original" when they get to every single individual directory. Issue is right after a single spin your much thought out well written article will probably be gibberish AND it'll nonetheless have your name attached to it. Not something you'll be proud of!
So what is article marketing - it is an incredibly valuable way of getting the word out about you, your product and your web site, but what you submit must constantly be high quality and not just blasted out to the planet in order to get a couple of worthless backlinks.
What exactly is Article Marketing? How does it Work?
When content is written to become distributed to article directories, the advantage is the fact that you're allowed to leave at the very least one backlink to your personal site. Very good high quality article directories also attract thousands of visitors every single day trying to find particular data and answers to their concerns.
After you write a great top quality article you can submit it to different article directory web sites on the internet free. Simply select the topic category it best matches and submit it. Easy stuff. You are also allowed to add an author's resource box at the bottom of each and every article and this really is where you would want to encourage the reader to click to visit to your web site to discover far more or perhaps make a purchase.
A superb well-known article directory can be a good source of leads and sales for you as well as your business. It could also be a great source of additional info you might need to have even though researching a new project or perhaps you are trying to find further free content to republish on your own sites. In the event you do republish content from an additional author you must keep the author resource box intact and there is certainly the potential for being slapped for having a duplicate content penalty which we'll talk far more about in a minute.
By supplying useful info to others in your niche or field you can establish an incredibly great reputation inside some of the top article marketing directories and people will naturally want to go to your site and learn far more about you as well as your business.
What is Article Marketing? An SEO Ranking Machine
The key to getting your net pages and posts to rank on the search engines will be to get other internet sites to link back to your pages. Exactly, the same SEO advantage exists in the "what is article marketing" equation. Ensure to optimize your article to rank on search engines by putting your primary key phrases in the title and all through the physical copy. Write for the reader but hold the search engines in mind also.
Each directory will specify how many words minimum it needs, 500 to 700 words is optimum along with the article ought to be structured to be simply readable. Incorporate bullet points and subheadings wherever possible, and keep paragraphs short.
Remember article marketing is about supplying help and information to your target audience. In the event you make your article a sales pitch it will be a big turn off. You could even be asked to resubmit it with out any references to your products.
EzineArticles.com is by far essentially the most well known article marketing directory although there are a minimum of 50 others well respected directories. If you're unsure about a directory's recognition, it is possible to check their Alexa ranking and Google page rank.
What's Article Marketing - Avoiding Duplicate Content Penalties
By now you must understand that search engines are seeking original content so if you are going to submit your article to dozens of directories then you must make certain that you have specifically the identical link pointing back to the original article.
I'm not a fan of automatic submission, you are able to get a lot better outcomes by taking the time to manually submit articles to just a number of the leading directories.
Some automated submission applications also provide to spin articles so they are "original" when they get to every single individual directory. Issue is right after a single spin your much thought out well written article will probably be gibberish AND it'll nonetheless have your name attached to it. Not something you'll be proud of!
So what is article marketing - it is an incredibly valuable way of getting the word out about you, your product and your web site, but what you submit must constantly be high quality and not just blasted out to the planet in order to get a couple of worthless backlinks.
About the Author:
Joe Burke writes under the names jbmuchin and augustus1. His topics are MLM, Article Marketing, Internet Marketing and Network Marketing. His writings can be found on many article directories.article marketing, andbacklink
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